Harmonizing philanthropy and entrepreneurial innovation has never felt more important than today. For the co-founder of NU Media, Ada Hu, empowering women and enabling their growth through her digital marketing agency has always been at the top of her checklist. She is defying the odds as an innovative young female entrepreneur of the digital industry. Due to the unprecedented, the business landscape experienced a huge shift. Certainly, the change was seen at NU Media as well, but it was more like an opportunity to expand their business and support brands on an expanded horizon.
It is said, stormy seas make great captains. Ada Hu and Eva Jiang, longtime friends and NU Media’s co-founders are two such leaders at the helm of their company’s growth during the outbreak. Ada’s leadership focuses on creating opportunities for women to grow and sharing her skills to elevate businesses to their best potential. With over 95% female professionals, her company thrives on its digital strategies alongside fostering the personal growth of its employees. Established in 2019 and grown to a team of 30 people, they garnered over 2 million dollars in 2020. Ada says, “My mission is to break the stereotypes and allow women to be seen, valued and appreciated in the professional environment.”
A self-taught entrepreneur and an empowered social activist, she has been inspiring numerous women out there. As she continues to bring a fresh breath of air to the digital industry, she shares her top 3 advice to thrive in the entrepreneurial world.
“People often lack tenacity and simply give up on their plans after a few inconveniences,” Ada emphasizes that a vision to invent value in a business and then courage to put them in the right place is what every woman should know. She says, “You are your biggest supporter. It is important to believe in what you do and say to ultimately thrive. Stand by your opinions, and believe in your ideas, because they will usually be right.”
Another piece of advice by her to nail the entrepreneurship journey is to create every day. Regardless of how expert you are in the field, learning and practising your artwork can become your business lifeline. At NU Media, professionals continue giving each other knowledge, strength and power to bring innovation to the table. Ada believes that the lifeblood to expand circles of excellence is in working together and empowering each other with fresh ideas and learning prospects.
Her last advice highlights how important it is to stay consistent in the field. “No matter how tough the journey gets, always remember that breakthroughs are born from chaotic processes,” says Ada. For her, it is her bond with consistent processes that push her ideas to successful executions. She states, “It is so important to be open to grow, love what you do and drive your passion to create value for others. We as a team believe in offering consistent learning to inspire ideas.” At NU Media, one thing that stays constant is their collaborative work environment, proficient teamwork and introduction to breakthroughs every day.
